Interior Design Photography

Architectural Project of interior design of Breitling store in Los Ageles

I mostly completed an interior design photography project for the Breitling store in Century City, a small town, in Los Angeles. The client was Ildico which distributes high-end watches and I have done a few projects for them in the past

I had three hours to photograph the architectural photography project before they opened for business. Still, since Christmas decorations were crowding the interior, I could only shoot the interior space. My cameras were Nikon Z9s, and I mainly used my 14-24 mm lens. In retrospect, I wish I had had time to experiment with a 50mm lens and stitch the images together so I could have had a bit of compression but still kept the wide-angle view.

There was simply no time and the amount of post-production involved would have multiplied greatly. In the future, I will try this technique on one key image to see it is worth executing the effect.

I did bring in the clouds using my own cloud images since the faux windows near the ceiling were only design elements and their projected clouds did not read well.

Every architectural photography or interior design photography project is a story where I seek a beginning, a middle, and an end, so I usually start with the lobby area or entryway and then work my way back through the space. I look for spaces the interior designer or architect has designed and shoot them separately, like the bar or lounge spaces below. Those are my “middle” shots. Then I see how they are integrated into the space and shoot those images as well.

Finally, I will look for a detail shot like the final shot of the display with the neon Breitling shot and the end of the series. This methodology gives me a framework to work with and speeds up my photography processs.

Everything is a story waiting to be told.

For the post-production, I usually only show the client the finished images so they see only my best architectural photography.

Edward Carreon

In the beginning, he aspired to smuggle gems from Sri Lanka and live on the island of Fatu Hiva where Gauguin painted. Instead, he moved to Micronesia and got lost for two years. Fell in lust. Slid down a coconut tree; very painful. Saw a blue moon. Was attacked by sharks but got lucky. Built houses, speared fish, Fell in love. Went home empty-handed.

Went to school, got bored then graduated. Lived in Mexico, fell in love, and got drunk with a cartel hitman. Lived in an Indian village, broke two ribs, lost all his money on a cock fight, got lost in a cave but now is found. Published widely acclaimed work. Made Mama proud. Worked for newspapers. Worked for The New York Times. Walked in the desert, got a heat stroke, thought he saw God or Jerry Garcia. Recovered. Worked for Life, Fortune, Newsweek, and National Geographic.

Went to Cuba and smoked cigars. Fell in Love. Married in Havana. She saw him coming a mile away. Fortunate tragedy. Recovered. Worked for the New York Times, Discovery Channel, Amgen, Target, etc.

Worked in Latin America. Fell in Love with the wrong woman then Fell in love with the right woman Got Married, wife, kid, beagle, and garden. The whole nine yards. The beagle ate the house. Likes tomatoes, green tea, impossible hikes, and Ayahuasca ceremonies. Most pressing question: "Who are you ?"

https://carreonphotography.com
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