Ed Carreon is a Los Angeles-based photojournalist with decades of experience capturing authentic moments and transforming them into compelling visual narratives for corporations and organizations. Specializing in corporate events, conferences, trade shows, editorial stories, and lifestyle imagery, Ed brings a unique photojournalistic approach to event photography.

He understands that an event is not what happens but what can be narrated through compelling visuals that give meaning to the world around us. He transforms fleeting moments into lasting stories.

Enhancing your Brand through Photojournalism

Bridging Photojournalism and Commercial Photography

Ed applies his photojournalistic expertise to commercial narratives, pharmaceutical projects, industrial photography, and corporate events. His approach combines an eye for authentic moments with a polished commercial aesthetic, resulting in genuine and visually striking images. He is attuned to the culture of his clients and is accustomed to working in highly structured environments like dress-black corporate events or social engagement campaigns in public settings where multiple events are happening at once.

About the Los Angeles Photojournalist.

Ed’s career began over 25 years ago as a documentary photographer and photojournalist shooting world events ranging from the first Iraq war to the LA riots for publications like Life Magazine, Time, Newsweek, US News and World Report, National Geographic, New York Times, and the Los Angeles Times.

Eventually, photojournalism became his third language (Spanish is his second), and he began using his skill set to shoot commercial narratives, pharmaceutical projects, Industrial photography, business lifestyle images, and Corporate events, albeit within a commercial framework.

His major influences were photojournalists and documentary photographers like W. Eugene Smith, Henri Cartier-Bresson, Dorthea Lang, and Sebastian Salgado, all of whom defined the profession through their stories of human drama. Photojournalism continues to frame the way Ed sees the world.

If you would like to see more of how Ed handles corporate events, trade shows or conferences, you can also review his Los Angeles corporate events page. You might also visit his Personal Gallery where you can get a broader sense of his documentary work.

Photography Process

Understanding client needs and expectations
Meticulous planning and preparation
Understanding the client’s needs.
Utilizing natural light with minimal artificial lighting
Understanding the scope and scale of the event.
Photographing spontaneous moments that define the event's spirit
Rapid on-site image delivery when required
Efficient post-production and image delivery via FTP

Ed starts his photojournalism projects by understanding the scope of the event, client expectations, the time frame, and the client’s deadline.

Upon signing a work contract, he begins planning and shaping expectations so everyone is on the same page. He listens before he seeks to be understood.

He works with two cameras, uses natural lighting as his primary light source, and uses flash sparingly to fill shadows. His production skills give him an edge in solving problems and executing the client’s vision.

As a Los Angeles photojournalist, Ed works quietly to tell a story by photographing the overall environment, getting group activity shots, and then seeking authentic moments that characterize the spirit of the event. When appropriate, he will find detail shots. The result is that he has a collection of images that tell your brand’s story.

Upon request, he can deliver images on-site within minutes without downloading event pictures onto a laptop. This is useful for live social media feeds.

When we finish documenting the event, we edit and upload images to an Adobe gallery for the client to review. After the image selections are made, we do the final processing of the images and deliver via FTP. Alternatively, we can upload the whole batch of edited images.

Most commercial rates for photography are negotiated on a case-by-case basis and depend on difficulty, duration, production values, and usage of pictures. Ed’s rates are competitive with other photojournalists of equal merit. Fees for editorial assignments usually begin at $850.00; typical expenses include mileage, meals, and parking.

Corporate events are charged on an hourly basis, and business lifestyle assignments are charged on a half-day or daily basis.

Services

Corporate Events
Conferences Photography
Trade Show Photography
Editorial Assignments
Commercial Narratives
Pharmaceutical Projects
Industrial Photography
Business Lifestyle Images
Drone Photography
Photographer referrals in different

Serving Los Angeles and Beyond

While our studio is located in Downtown Los Angeles, we proudly serve clients throughout Southern California, including:

Los Angeles
Pasadena
Santa Barbara
San Diego
Long Beach
Orange County
Ventura County
Riverside County
Inyo County

Los Angeles Photography Clients

His extensive experience as a commercial photographer in Los Angeles with communications and design groups has earned him notable clients like Gilead Sciences, Accura, National Geographic, Discovery Channel, Forbes, New York Times, USC, Cedars Sinai Hospital, Gilead Sciences, Pratt and Whitney, Owens Corning, PIMCO, Chivas Regal, Relativity Space, CVS Pharmacy, Relativity Space, USC, UCLA, Life Magazine, Virgin Galactic, Target Corp., CornerStone on Demand and Transdev.